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Ford Shifts Focus to Soy-based Cushion Covers

by Brian Yalung on Thursday, August 21st, 2008

Here is something that most SUV owners are sure to love. Especially if you are a Ford addict, if you buy a new Escape or Mercury Mariner, you will be gifted with a new soy-based cushion cover and will be the first ones to have this feature in the market.

Ford has a lot of planning to do as far as planting their carbon footprints on their vehicle line and what better way to do it other than to start with your top selling vehicles in the market.

Ford wil introdue new soy- based foam seats on its Ford Escape and Mercury Mariner in 2009. These cushions are wrapped in 100 per cent recycled fabric, the first such seats in the automotive industry.

“As Ford continues to migrate soy-based foam seat inserts across many vehicle platforms, we’re improving our environmental footprint by conserving limited resources and reducing carbon dioxide emissions,” said Debbie Mielewski, technical leader, Ford Plastics Research.

(Source) Domain B

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  • That's so cool to hear! However, I wonder whether it would be better to use a non food crop of some sort, or something growable in unfarmable land, such as what they're researching for biofuel options?

    I recently found an interesting hub for green videos that offsets a pound of carbon for every video you watch, called Go Green Tube. It's at www.gogreentube.com This video from there is the funniest explanation of carbon footprint/offsetting I've seen. http://gogreentube.com/watch.php?v=ODIyMDc=
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