In Loudonville, NY two brothers from an iTalian entrepreneurial family, and Sienna College students, have come up with the idea for a DIY Organic Pizza Kit.

The brothers, Matt and Michael DeFazio, developed an interest in organic foods, after their sister (Alaina) took an endocrinology course in college, and learned how food affects the body. She shared this with her father, Rocco, who then shared it with Matt and Michael, and the interest in organic foods and the organic food industry was born. Coming from an entrepreneurial family, Matt and Michael have certain resources available to them, and they have used these connections to start their DIY Organic Pizza Kits.

The Organic Joe’s DIY Pizza Kits, consist of two organic pizza doughs and two organic containers of sauce and cheese, for the cost of $17.95. In case you’re wondering, on the name, Organic Joe’s is inspired in part by their great grandfather, who was named Joe, and who use to have an organic vegetable garden way back before organic was in vogue.

The DeFazio brothers from Loudonville, NY are also philanthropists, as they have already managed to donate $500, to their local college service club, the Franciscan Center For Service & Advocacy at Sienna College.

“It’s important to give back to the community and to help those less fortunate,” said Matt DeFazio. Look for Organic Joe’s soon in outlets, such as co-ops, colleges and schools.