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Gap Bring Our Eco Friendly Jeans

by David Allen on Wednesday, November 12th, 2008

It is great when a well known name gets into the eco friendly movement; this enables green shoppers to buy from their favourite stores while at the same time knowing that they are still being eco friendly and stylish.

 

 

The trouble with a big name product or store, is that some of them have in past have fallen into the trap of trying to produce goods a low prices, this has often meant child labour is used and nobody likes that.

 

However, Gap is bringing out new lines of organic cotton jeans for women that have been made by using sustainable materials.

 

Source [Tonic]

 

 

 

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  • As you say, it is great when large, well known companies get into the eco-friendly stuff. But......is this just a capitalist corporation jumping on the green band wagon???
  • Sherri
    The Gap jeans are a great 1st step but hardly eco friendly...they are made using organic cotton but say nothing about how they are dyed and washed - both critical areas of concern for the environment.
  • Gap Jeans have released the "Social Responsibility Report" which documents the complexities of running thousands of factories around the world and demonstrates their efforts to reduce any negative effects they've brought on the environment and increase their positive effect on the communities where factories exist.
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