At the rate people are saving up today, this 24 Karat Gold bike is sure to be of no interest to most people these days. But the fact remains that there is an eco-friendly tag attached to it, making it marketable and perhaps attractive in the eyes of millionaires and personalities that may just buy it for their personal collection and of course, bragging rights.

But how can an expensive gold bike become eco-friendly? Well mostly on the parts as they have been replaced with eco-friendly materials as well as the intent of selling them for better eco-friendly transport research.

But don’t think that this bike will be seen a lot in public. It is purely for collectors item purposes to which the buyers will even be helping society since the money raised for it will go Environmental Transport Association (ETA).

The bike has been commissioned by the Environmental Transport Association (ETA), an insurance provider. Besides being environmental-friendly, the bike also serves a charitable purpose, as the money it raises would also go to ETA, a non-profit organisation who campaigns for sustainable transport. However, it is too expensive to be insured and thus comes with its own personal bodyguard.

(Source) One India