Gap, a widely popular clothing maker has announced that they will soon get rid of clothes which carry toxic chemicals as it tries to commit and be part of the Zero Discharge of Hazardous Chemicals Program.
While the pledge does sound neat, Greenpeace hopes that they do take action rather than just see it on paper. Apparently this comes in the light of groups that have come behind the ZDHC, calling them paper commitments rather than seeing actual action to make good on their promise.
Eco fashion is something which can be done and Gap, the popular brand that it is, is certainly a company that can easily shift towards the ecofriendly niche. The only question now is when their action plan would actually take place.