January 22, 2008
Eco-Friendly Lingerie Designs
Eco-friendly clothing is one thing and today it includes underwear. Most of the popular personalities use it so why can’t we? It is the least we can do and besides, we are adhering towards the new trend of green living in the process.
It is really more of a contribution rather than a fashion statement. We can make the difference if we really think logically rather than relying heavily on what we used to have. It is a totally different ballgame today when we talk about the green way of living.
Heidi Rauch and Alyssa Weiss make something that Halle Berry and Jessica Simpson love. The GW alumna don’t design gowns, jewelry, makeup or anything else that would help a style-conscious Hollywood star stand out from the crowd - they design lingerie.
Rauch and Weiss create bras, underwear and maternity wear for their own company, one well-known among Hollywood’s elite and based in Rio de Janeiro, Brazil.
Belabumbum, which means “beautiful bottom” in Portuguese, employs more than 70 people, and focuses on environmental issues by recycling materials and using bamboo fabric.
(Source) GWhatchet.com
Tags: Clothing, Fashion-and-Beauty, fashion_statement, new_trend, underwear
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