We are all aware that bottled water has long been identified as one of the contributors towards our ever growing waste problems as far as their plastic bottle is concerned. But for Fiji Water, they are prepared to back that up by applying a sustainable initiative to help protect forests on the remote Pacific Island of Fiji.

While the effort is commendable, does it make sense? We all know that plastic bottled water is dreaded and no matter what effort is done to help offset the trail, it still remains that many are praising them for their efforts.

The only concern that can draw some problems here eventually is the degree of offsetting the plastic bottles used and accumulated with the actual degree of efforts that Fiji Water is really investing in it all.

“When Fiji Water came along and said they had a business interest in protecting their watershed, that was an opportunity for us,” he says. “That nation is going to find something to ship out of Fiji. It could be logs or an industrial product. We’d much rather see it be a clean product that is produced with renewable energy.”

(Source) CNN Money