Ecoist and Coca Cola Launch New Line of Handbags from Bottle Labels
Normally when you talk about soft drink companies, attention would be on how to properly dispose of their containers like plastic bottles. However, before you go a bit forward, do remember that they have labels which could be recycled too. Something like these new handbags from Ecoist and Coca Cola which come in limited editions.
The limited edition collection features designs made from Diet Coke, Coke Zero and Diet Cherry Coke labels. Using graphical elements of the labels in distinctive and unexpected ways, the new Ecoist Coca-Cola handbags feature branded Coca-Cola prints as well as abstract patterns in various handbag shapes. Ecoist handbags are made using the company’s proprietary method in which the labels are cut, folded, woven and sewn together by hand. The production is 100 percent handmade by skilled artisans in Peru under certified Fair Trade practices.
(Source) Press
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