Heinz Ketchup is another one of those products which make use of plastic bottles. However, with the aid of PlantBottle technology, Heinz is now turning to the use of 100% recyclable bottles, something made possible with their partnership with Coca Cola.
And Heinz brings it up a notch by launching the ‘Join the Growing Movement’ campaign, something that aims to entice people to live more ecofriendly lifestyles. The campaign includes a QR code on the back of each bottle that, when scanned, serves as a pledge toward environmentally responsible living.
Every time someone pledges, Heinz Ketchup will plant a tree, up 57,000 trees.