As the whole issue of bottled water is slowly getting some headway, SodaStream is honing efforts to focus this time around on soda bottles and cans. Just in time for Earth Day, Sodastream has brought its revolutionary line of home soda makers to retail locations nationwide, including all Kohl’s stores, bringing PRECYCLING to a national level.

PRECYCLING — eliminating waste at its source — is the new trend this Earth Day, and it’s even better for the environment than recycling. According to the Container Recycling Institute, about 70% of soda and water bottles do NOT get recycled. Most of the waste ends up in landfills or in the ocean.

Boston residents consumed 33 million gallons of soda in 2008, meaning over 205 million bottles and cans thrown away and not recycled. If soda and sparkling water drinkers in Boston were to make their carbonated beverages at home, that move alone could save 36,000 barrels of oil, the equivalent of taking 2,900 cars off local roads for one year. This Earth Day, Boston can embrace the Sodastream solution and actively reduce the environmental cost of carbonated beverages.

By making soda at home, you can eliminate the roughly 600 bottles and cans of carbonated beverages the average American consumes each year. The compact and portable home soda maker uses no batteries or electricity, making it a highly energy efficient small appliance. Using a Sodastream soda maker, Americans can cut the waste and travel emissions that come with every sparkling water and soda bottle or can.

(Source) Press