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Banking on Authentic Green Power and Products

by Brian Yalung on Wednesday, September 5th, 2007

Green Power

Thanks to the continuing and growing popularity of green awareness and practices in the world today, some sectors have seen this as an opportunity to cheat people into believing that they are potential and compliant groups as well.

Not that it is hard to distinguish them because they have the proper tags and ratings. The matter of a large chunk of the consumers not being totally aware of what is authentic or not is really the issue at hand. Especially in the area of green power, many say that they can resort to various things such as gypping people out of the truth on their products and services.

Source: Sorting the greenwash from ‘true green’

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